Monica Donovan is the co-founder and CEO of Heady Vermont. She brings more than 15 years of experience in business management, creative direction and editorial chops to this unique and groundbreaking platform, which has helped give voice to Vermont’s cannabis reform movement.
While pursuing a degree in visual media from the Rochester Institute of Technology, Monica earned certifications in business management and design. In her off hours, she worked the campus beat, first as writer and then features editor, at the school’s award-winning weekly, Reporter Magazine.
As a snap-happy sophomore, she interned for fashion photographer Rodney Smith. After graduating, Monica worked as an editor for the Bennington Banner, then at the country’s premier adventure photo agency Aurora Photos in Portland, Maine.
Monica started Eve Event Photography with co-founder and life partner Judd Lamphere in 2006. The two moved into commercial photography when they launched JAM Creative in 2010. As creative and marketing director, Monica guides business development and has grown both brands.
Visiting Colorado in early 2014, shortly after recreational cannabis sales started, Monica was intrigued. Initially intending to pursue